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Showing posts from March, 2014

Responsive Parallax Campaigns

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The challenges defined by SEO landing pages to create responsive content strategy offering immersive website experience via parallax scrolling one page designs. #ResponsivePC <> #ResponsiveParallax <> #ParallaxCampaigns Covers: · Responsive · Parallax · Parallax SEO Site · Parallax Campaigns Responsive Parallax Campaigns Responsive: Responsive design strategy creates device optimized websites that are compatible across PC, tablets, Smartphone & mobile. The layout automatically adjusts itself to various devices and a single HTML code is coded for both devices & PCs. This means that websites are offering themselves to the web & search engine bots in a unified way unlike the history way of feeding URLs for different devices. We type m.example.com or mobile.example.com earlier but now the same code optimizes the users interface experience by detecting the device first and displaying the perfectly adjusted content. With the phe...

How to Score Performing Content and Optimize CTR% from Responsive Web Pages? #pallab for @blogs4bytes

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Content Score on Webpage Optimize CTR  +hshdshDGTL   Probability scores of user interest intent in engaging with the content in webpage redefine how visitor activity is perceived.   Creating website content & sections on the layout of the homepage followed by other pages including landing page designs must be suited to a users liking.  Knowing what the user is looking for from product or service domain and perceiving long detailed keywords within the content is already cited as essential guidelines by search engine algorithms.  Keeping this in mind and delivering the attributes of your visual storytelling style is the key to higher click through from visitors. Top Performing #Content is Key to #Conversions in the Long Run  +Pallab Kakoti  for  +blogs4bytes   Visual storytelling is already a legend in the new digital age owing to its ability in capturing the user’s intent in engagement by keeping the process of the user perceiving the inf...

Social Media Impact to Boost Conversions

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Social Media Impact to Boost Conversions Social media conversion measurement depends what is a conversion to brands? Some may see conversion as an online transaction, others as a sign up or an upgrade to a paid plan. Conversion objectives vary and are therefore crucial to define the attributes for different referrers & social networks. Determine the original referrer as the first touch attribution where they first heard & saw the social content or was it the referrer of the visit where the story was seen and where the actual conversion occurred as the last touch attribution. First touch attribution work best for single purchase event where the consumer first learned about and then became interested with the brand. There can be cases when the user may not have converted the first time but the image of the brand was put on their radar. Last touch attribution is great for platforms that offer multiple purchase events like an eCommerce site where it makes sense to know about the...